Retail has undergone a rapid transformation over the past decade, which has only increased in intensity following COVID-19. CPGs need to know how to keep up with what is happening with their most important customers.
Did you know that the supply chain can be a source of dependable differentiation for brands working with retailers? But how can you make that happen? And how do you ensure it stays that way during marketplace disruption?
CPGs should familiarize themselves with the state of retail, as well as the competitive landscape of their own space to better solve the retail supply chain equation and stand out from their peers.